A new organic food store has opened in London’s trendy Clerkenwell district where everything for sale is sold without packaging – Unpackaged.
Shoppers are invited to bring their own containers to fill with everything from fresh organic produce to organic rice, organic dried fruits, organic oils and even eco washing powder. The store does offer reusable containers if needed, but is heavily promoting their customers to bring their own by offering a discount of 50 pence per kilo (about US$1 every 2 lbs).
It’s an old-fashioned concept. This is the way most stores operated a hundred years ago, from the old Wild West trading posts of California to the village delicatessens of the Swiss Alps. But the difference with this new store is that it’s modern and fun, with a deep political motivation to spread an eco-message while passing on the price benefits of lower packaging.
Please let us know what you think by leaving a comment...
Like this page? Please link to us and let the world know!
Hi,
I think the concept of a store where you provide your own packaging is absolutely fantastic, and so good for the environment, for our health and for waste disposal. I am becoming increasingly frustrated with shops and their packaging, and the lack of decent shops with decent food and less packaging. Thank you for bringing this to my attention, and although i live in London, I’m not anywhere near the store mentioned. Maybe a special trip is in order!
Best regards,
Jayne
Posted by Jayne McShane on 15th January 2008 at 7:17 pm | Permalink