Organic trust

At the end of the day, if anyone wants to cheat, they can. But with organic food, it's as sure as it possibly can be.

To claim that food is organic it has to be certified with an organic certification board. This certification means that inspectors go down to the farm at regular intervals to verify the farm's organic practices. If a farmer sells produce as organic when it is not, they are risking imprisonment. So organic food doesn't need to have volunteer auditors. It has a rigorous professional auditing system in place that is legally bound.

The Trade Descriptions Act also protects the consumer with all other aspects of organic food retailing, including e-commerce.

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